Why the Beach Campaign from the Spanish Ministry for Equality is wrong at so many levels
Like most Governments, Spain's has a habit of shooting itself in the foot, but this time around they somehow managed to hit both feet with a single bullet whilst the feet were well and truly in their mouth. The campaign entitled "Summer is Ours Too" is designed to show that every woman should be able to visit the beach and enjoy themselves - the launch was accompanied by a tweet - "Summer is ours too. Enjoy it how, where and with whoever you want. Today we toast to a summer for everyone, without stereotypes and without aesthetic violence against our body." The main problem seems to be that the design agency - arte mapache - simply stole the images from instagram,,,, and made some very basics changes in Photoshop.... Curvynyome is just one of five women shown in the ad campaign - she and two others - so far - have identified them selves in the montage. The only real change to her original instagram image is the..